Thursday, March 7, 2013

A Behind the Scenes Look at an Art Fair





Gridlocked cars and trailers, the sound of clanking metal bars hitting the ground, bins and bins of work being unloaded, yes, it is show time!  For artists, as much time goes into creating our booth as the artwork and it is our gallery that we put up and take down every weekend.  When the show opens the public sees rows of gleaming white tents with wonderful art and cheerful artists. However, only hours before the site was cluttered with vehicles and artists working feverishly to get their booths ready for the opening of the show. This is the time of year that I receive notifications from the shows I have applied to and my schedule is being finalized, so in anticipation of show season I thought I would give you a behind the scenes look at what goes into setting up for an art fair.



Does it look like this when you get to work?!

It always makes me giggle to hear the couples that have been doing the shows for years bickering about "you are not doing it right!" and somehow they have stayed married through the trials and tribulations of show life. Then there are the artists that go about setting up their booth like a well oiled machine making it look effortless. There are also many women who do the shows themselves because either they have found it easier to do without their spouse, or find it faster to do alone (no one to tell me I'm not doing it right except myself!)

Shows are sometimes a family affair. It's never too early to get the kids involved!

An average booth takes several hours to set up including the tent, walls, displays, and then of course our work. Sometimes set up is easy, but there can be unforeseen challenges. I once arrived at a show site and when I asked where my space was located the person pointed to the top of a hill. It required that I push my hand truck through the wet grass and halfway up I would lose part of my load and have to go back to retrieve pieces lost on the way. One would think that tear down would be easier, but going down the hill was like being on a luge track and one miscalculated turn sent things flying. I now have an impressive collection of bungee cords just for these situations.  

An artist who does the show circuit has to have stamina, good organizational skills, patience, a sense of humor, and a well stocked tool box. One never knows what they will encounter like a tree that grew since last year and is hitting your tent top, a sloping space that no amount of shims and boards will correct, finding that the two tents on either side of your space set up before you and left  9 ft to get your 10x10 tent into, and getting to the show at your designated set up time the night before with no way to get to your space because of a major gridlock and having to return at 5 am to set up. I also quickly found that if you are located in the street and it rains, the river of water has to run through your booth to get to the curb. Nothing you can do about that!  We have to endure the occassional storm and become proficient in securing our tents and "taking cover" when the sirens start blairing. And then there is the unexpected flat tire and having to call someone to come and get you and the phone conversation includes “did I mention I have a tent and my displays!”  

Yes...that entire booth fits in my 2-door Honda! Artist used to call me the "clown car".

When I worked in an office I took for granted the things I now call luxuries including indoor plumbing, running water, the snack machine, and the ability to take a lunch break.  Now I am grateful when offered free coffee, water, and a donut and I don’t need a gym membership since I workout several hours every weekend. But I am happy I traded in the corner office for life under a tent! I work with an amazing and talented group of artists and my “clients” are the best!

So next time you attend an art fair, think about what it looked like just a few hours before the show.  It is amazing that it all comes together and we stand in our “galleries” smiling and talking about our work and ignoring the soar muscles and aching back. Once the public arrives, we seem to forget all the work that went into setting up our booths.  We are now in our element and eager to greet returning customers and meet new ones. Then it is the process in reverse and we pack up to get ready for the next show.

What we all hope for, a sunny day and people coming out
 to enjoy the show and acquire that perfect piece of art. 
I'm counting down the days until show season and I look forward to reconnecting with artists and customers that I have not seen since the end of last summer. Hope to see you at a show this season!